How Hull & East Yorkshire Museums Are Using Virtual Reality

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The Humber Museum Partnership have adopted Virtual Reality and developed their first virtual museum app as they experiment with new ways to embrace the latest tech to reach a wider audience.

Their recent 2016 project ‘Framed’, selected 100 objects from museums across the Humber and presented them in places such as billboards, buses and social platforms. Framed encourages people to discover the richness of the collections and learn about the Humber region’s contribution to art, history and heritage.

Now, out of the 100 objects in the Framed collection, 10 items have been selected to be included in the new Virtual Reality Experience. The Virtual Museum, which is accessed using a cardboard headset and a mobile phone app, allows users to explore the virtual space, which has the 10 selected items on display. Users can interact with these items and discover more about each piece.

The app, built in collaboration with northern advertising agency yesyesBD, allows the items to be viewed in one space and it’s hoped that the use of this immersive technology and the development of an innovative museum experience, will encourage a younger, more diverse audience to visit the region’s museum sites.

The partnership will be unveiling the new app across three separate locations starting at Beverley Library (and Scunthorpe Central Library this Friday (17th March), while Hull will launch at 1pm on Wednesday 22nd March at Hull Central Library. They’re inviting the public to visit the venues to try out the virtual experience and headsets will be provided.

Those who already own Virtual Reality headsets can experience the virtual museum by downloading the ‘Framed Virtual Museum’ app on the Google Play Store or via the Apple App Store.

It’s hoped this will act as a benchmark for other museums, art galleries and heritage organisations in other parts of the UK.

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